SEARCH RESULTS
Online Grocery-Shopping Expands Among Select Demographics
Wednesday, July 7th, 2010Typically, when we hear “online shopping,” our minds don’t leap to purchases like groceries. However, survey data from an indepenent FGI Research study indicate that some consumers are starting to order their groceries online, whether to have them delivered or pick them up in-store. This TrendTruth explores who shops online, what motivates them, and how businesses can capitalize on the trend.
From the “Brick” to the Boutique: Mobile Shopping on the Rise
Friday, February 19th, 2010In 1984, Motorola unveiled the first cellphone. Today, cellphone technology is advancing at the speed of light. Advanced market research methods gave FGI some insight into the latest mobile trend: online shopping through your phone. Up to a third of consumers are making purchases this way, according to our survey data. Read about these and other findings in this TrendTruth.
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