November 17, 2010
From the pressures of managing new media to the advent of technologies likeSmart Grid, utilities providers face a range of unfamiliar challenges. Like anyone in an alien environment, these companies need information to make sense of the landscape and help them develop a plan of action. Happily, research firms like FGI have the tools and capabilities to equip them with much-needed insight. Using online research methods such as communities and social media monitoring, utilities providers not only enhance their grasp of the trends but leverage their knowledge to adapt to and overcome change.
August 21, 2009
According to a new book from BCG’s Michael Silverstein, the earning and purchasing power of women is poised to explode over the next five years. Globally, women’s total earned income is projected to increase by $5 trillion, to $18 trillion, by 2014. That’s an increase of almost 40%.
To put it in perspective, the worldwide increase in women’s income will be greater than the economic expansion of China and India combined during the same period. Along with this spike in earning power, women will continue to drive spending across major categories. In the United States, women control almost three quarters (72%) of all dollars spent. So, all of this earning and purchasing power clearly begs the question “what do these women want?!?” Recent research provides some very actionable answers and advice:
