SEARCH RESULTS

Do It Yourself: Men and Women Motivated by Different Factors

Tuesday, August 25th, 2009

People do do-it-yourself projects for a number of reasons: enjoyment, to learn new skills, to save money. FGI Research, in an effort to understand how homeowners are saving money this year, conducted some independent market research on the subject of DIY projects. What they found out about men and women DIYers might surprise you.

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