SEARCH RESULTS

Energizing Market Research with Custom Panels and Online Communities

Wednesday, April 28th, 2010

Custom panels and online communities help gas and electric utilities generate better, faster and more cost-effective market research. Learn how insights from innovative research methods propel better decision-making for utilities across the board, and support improvements in their overall performance.

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Custom Panels

Sunday, July 12th, 2009

Custom panels (often called proprietary panels or advisory panels) are pre-recruited groups of people which can include customers, prospects or members. Companies and other organizations continuously engage these groups using a wide variety of survey and research methods. FGI Research’s dynamic approach to panels offers marketing research benefits that have made the company a leader in the field.

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