SmartPanel is one of the most diverse and engaged online consumer panels in the industry, and our patented sampling method makes it an ideal source of recruitment for any study. When you field a study through SmartPanel, you can expect to receive the same quality of results that you would from any other research we conduct.
Ideal online consumer sample
FGI’s online consumer panel is an ideal source of sample for your market research. When you buy online consumer sample from SmartPanel, you also receive:
- Custom questionnaire design
- General population sample balanced to U.S. Census data
- Comprehensive data reporting and analysis (optional add-on)
- Complete support and ongoing guidance from experienced project managers
- Access to data through SmartPortal, our secure client portal, at any time of the day or night
You can use SmartPanel to do many types of studies, including:
- Assess awareness and usage
- Conduct a competitive analysis
- Calculate brand equity
- Concept and ad testing
Members of SmartPanel enjoy the chance to share their opinions directly with retailers, entertainment companies, service providers, and others whose brands and products factor into their daily experience.
By taking surveys, joining the community, voting on topics and interacting with everyone, you get the chance to influence businesses directly—and to get cash prizes for your efforts.